Sunday, 31 August 2014


From the off we have always focused on quality fabrics and prints.Ten years on we still see some of our original tee's on backs or changing hands in great condition. 

Our British or 'Brit Fit' tee has always been our bench mark, with it's generous sizing and heavyweight 180g 100% pure combed cotton content (combed cotton is an extremely soft version of cotton made by specially treating the fibres before they are spun into yarn). However the colours offered from our supplier have shrunk year on year due to high cotton prices, leaving us a very basic pallet choice hence only offering this style on line @ £29.95

Our 'Italian Fit' tee is our wholesale product stocked in stores worldwide. It's a 100% ring spun 180g cotton garment (the ring spun cotton process results in a stronger yarn with a significantly softer handle than regular cotton which can be quite dry to the touch) with a tubular construction which aids shape retention. This product supplier is renowned as the market leader for durability and comfort. This is a regular fitting tee which will be exclusive to stockists going forward RRP £29.95 - £32

Our new 'Premium Fit' tee is a luxury 100% combed 165g cotton mixed with 15% a silk soft handle. This is again a regular fitting tee, that offers us the best standard out there in a choice of colours we like. This will be available on line and through selected stockists only, but unfortunately that comes at a higher price which is reflected in the RRP of £34.95 JM


So some claim we have just witnessed the best World cup ever (not for our money as both of our bloodlines were piss poor). One thing is for sure and that's the flair and colour of Brazilian football is second to none.

The Brazilian league has undoubtedly produce some of the finest and most recognisable players, whilst their clubs names, kits and badges have always caught our eye. So with that in mind we have produced a new design with an Eighties twist which, we think works quite well.

Available on tee's and sweats next month.